Assessment Center-Led Leadership Development for Sales Talent at Diageo India
Client
Diageo India, a subsidiary of global leader Diageo Plc, is among the country’s leading beverage alcohol companies, manufacturing, selling, and distributing an iconic portfolio of brands including Johnnie Walker, Smirnoff, Captain Morgan, McDowell’s No1, Black Dog, and Godawan, India’s own artisanal single malt. The company’s footprint spans over 3,000 employees, 37 manufacturing facilities across India, a strong distribution network, and a state-of-the-art Technical Centre.
Headquarter
Bengaluru, Karnataka
Employees
1,001 - 5,000
Industry
Consumers Goods (Beverage Alcohol)
Context and Business Need
Diageo India wanted to strengthen the leadership pipeline within its Sales organisation by identifying high-potential talent early and accelerating their readiness for larger, more strategic roles through a structured assessment center and a leadership development journey.
How InvokHR Helped
InvokHR partnered with Diageo India to design and deliver an Assessment Center for identification of high-potential employees and Leadership Development journey for the Sales organisation, delivering:
Business Impact
Within 18 months of the first batch, nearly 40% of participants had moved into larger roles or earned promotions. The programme received excellent feedback from both participants and leadership, has since become a regular capability-building initiative with multiple runs, and inspired a similar programme for the junior sales organisation. Following the successful implementation of the Assessment Center and Development Programme for the Sales function, a similar initiative was created for the Supply Chain Management (SCM) function. A customized programme was subsequently designed and delivered to address the unique competency and development needs of SCM professionals.
Valued by the Client
I am delighted to share our experience of partnering with InvokHR Solutions on the Assessment Center and Leadership Development journey for our Sales organization.
The team demonstrated an exceptional ability to understand our business context and design a highly relevant and impactful program. Their blend of technology, assessment expertise, and facilitation helped unlock significant potential within our talent pool.
What truly validated the program’s success was the outcome—within 18 months, nearly 40% of the participants from the first batch had moved into larger roles or earned promotions. The program received excellent feedback from both participants and leadership and has since become a regular capability-building initiative with multiple runs. We have also launched a similar program for our junior sales organization based on its success.
Throughout the journey, Vipin and the InvokHR team were flexible, responsive, and truly invested in our success. I would highly recommend InvokHR to any organization looking to build strong leadership pipelines and create meaningful business impact through people development.
General Manager - Sales Capability
Capabilities Demonstrated:
Assessment Center Design
Leadership Development
Behavioural & Psychometric
Programme Facilitation
Leadership Pipeline Building
Sales Talent Assessment
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